Formatted Income Statement
Forestle is a website for finding all kinds of information on the internet. The special thing about it is, that it helps to save the world´s rain forest.
Forestle.org is an independent website. The company´s about page says, that nearly all profit that is generated by forestle goes to the “Adopt an Acre“ of The Nature Conservancy, (http://adopt.nature.org/) which uses this money for substainable protection of rainforests. It earns money from showing advertisements along with the websites. Only 10% of the money is used by Forestle for admistration costs.
Forestle was founded in 2008 by Christian Kroll. He tells us, that 0,1 square yards of rainforest will be saved with every single web search.
They explain, that another good thing about Forestle is, that it is also essentially CO2-neutral.
Of course the server computers used by Forestle and the computer of the searching users need electric energy and thus create emission of carbon-dioxide, but Forestle offers to purchase an equivalent amount of renewable energy certificates. The certificates are purchased from a part of the 10% of money left after buying rain forest. This makes Forestle one of the few web search sites that are green certified.
On their website they publish mothley reports about their donations to The Nature Conservancy. The number of search requests on Forestle.org grow significantly, the constantly-updated number appears on the main page of the site.
CabSense is an an app designed to make finding taxis easier. In summary, CabSense shows which street corners in New York City are best for catching a taxi.
How does it work?
The CabSense mobile app uses historical data and prediction math to figure out the best corner to hail from and when to do so to help New Yorkers and visitors to the Big Apple find the next best taxi. With this free application, users can figure out which street corners offer the best chances of finding a taxi, based on the day of the week, the time, and their current location. Every street corner in the city is rated from 5 stars (best corners to hail an open taxi) to a ½ star (low chance to hail an open taxi) Corners with historically very few taxi pickups don´t get any stars at all. These ratings are like before mensioned based on the time of day and the day of the week. If you find yourself in a part of the city with a ralatively low number of taxis, CabSense will find and recommend nearby car services as well as provide an option to call a livery cab.
Where can we use it?
CabSense is a free download for iPhones and Android and is until yet limited to New York City at the moment, but future cities are in work.
As Tim-Berners-Lee in his speech "The year open data went worlwide" confirms, data becomes more and more important. He says that we even can talk about an open data movement . In his speech he presents different example for data mashup. Data mashup is everywhere, someone puts data into the internet and than the data is used by someone else to crate a new service. Its all about SHARING.
I attendet the “Karrieretag“ on Monday 10th at the HWR with the topic New Social Media.
I listen to two companies who presented themselve.
First of all Prof. Dr. Frank Habermann gave us a short introduction into the theme “ New Social Media“ . He noted that the publicity of New Social Media increases enormous in the last few years. After that the company "PayPal" was presented by Checkout Experience Consultant Pascal Schreiber and Inside Sales Manager David Neumann.
At last Oliver Albiez, Director of Communications introduced the company “Init“, an internet-full-service-agentur for e-government and digital communications.
The presentation of PayPal was really good, because the atmosphere was really casual and furthermore the informations were interesting.
For example: I didn´t know before that there are so many possibilities to pay with PayPal.
Both companies told us, that nowerdays it is important to make internships in companies and to have experience abroad.
All in all it was a interesting day and i learned a lot.
Internet and the e-Business
We are a group of five and our topic is Internet and the e-Business.
E-Business may be defined as the application of information and communication technologies in support of all the activities of business.First of all, it is a possibility to communicate from business to business, but also to communicate from business to costumers. In practise e-business enables companies to link their internal and external data processing system more efficienttly and flexibly. In that way it´s possible to work more closely with costumers and partners, and have a better connection inside the company.
I read two articles published in a magazine called Business Week.
“J.C. Penney gets the net“ is the topic of the first article. The article is about a company called Penney Corp. . This company does not only use the Internet to make sales, but also to get shoppers to stores. With this strategy Penney has one of the most productive Web sites among mainstream retailers.
The second article is called “In the Zone“. This articel is about George Bodenheimer, the president of the ESPN Networks and ABC Sports. He and his company are using the Internet and other platforms to push his world-beating brand even deeper into the lives of sports fans.
In nowadays the Internet is so important. Not only for companies also for individual persons. I´m one of the lucky person who doesn´t have Internet at home yet. Especially when you´re a student it´s so hard to be connected, i´m really looking forward to have Internet at home;)
